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How to Motivate and Engage Your Board in Fundraising

May 19, 2021 @ 1:00 pm - 3:00 pm

Engaging and motivating your board is important work that’s worth your thought and time. However, working with board members can be intimidating or overwhelming, leaving you unsure of how to relate or where to start. This session will help you understand the board’s responsibility for fundraising and discover new ways to engage them in the work of development, even when they say they’re not fundraisers.

Learning Objective:

  • Understand the board’s role in fund development and staff’s role in working with board members
  • Learn how to invite every board member to accept a fundraising task, from “easy” ones for reticent board members to more advanced work for experienced fundraisers
  • Discover ways to deepen board members’ understanding of your mission and empower them to champion the cause
  • Learn to assess and influence the board’s makeup through your organization’s board development process

Program Level: Basic
Prerequisites: None, no advance preparation required
Instructional Method: Online

Cost: $65 Member; $115 Non-member

Please Note: Registration closes at 12 noon on the day prior to the class date. Registrations are subject to approval.





Karen Perry, CFRE

Karen Perry brings nearly 20 years of nonprofit fundraising and leadership experience to her work as a consultant with M. Gale & Associates. The foundation for Karen’s consulting practice is more than 10 years in lead development roles with two organizations in Atlanta, Georgia, where her experience included annual giving, major gifts, grant writing and events as well as marketing, strategic planning, planned giving and capital campaigns. A self-described generalist, Karen has worked with many nonprofits including human service, health, historic preservation and literacy organizations.

Prior to joining M. Gale & Associates in 2018, Karen was an independent fundraising consultant specializing in small shop fundraising, coaching, development planning and grant writing. A Certified Fund Raising Executive, Karen is a member of the Association of Fundraising Professionals and has served on the boards of the Fort Worth chapter and the Greater Atlanta chapter.

A native Virginian, Karen holds a degree in Mass Communication and English from James Madison University and studied at Mercer University’s McAfee School of Theology in Atlanta. She is a graduate of Atlanta’s Midtown Leadership Program is a member of the Junior League of Fort Worth. Karen is a committed volunteer in the community, having served on the Board of Governors for the Care and Counseling Center of Georgia, on committees at her church, and on the Lily B. Clayton Elementary PTA Board.


May 19, 2021
1:00 pm - 3:00 pm
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