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A Donor Centered Approach to Fundraising
February 16, 2022 @ 1:00 pm - 3:00 pm
Take your knowledge and practice of donor-centered fundraising to a new level. This session provides the backdrop to understanding the critical elements of fundraising, cultivation and stewardship and how they work together to create a meaningful change in mindset for you, your donors, and your organization.
Learning Objectives:
- Learn and understand the critical fundraising factors important to your practice
- Gain insights on what makes your donor respond to your cause and how to cultivate them
- Take the basic requirements of practicing good stewardship to the next level and grow potential
Program Level: Basic
Instructional Method: Online via Zoom
Social Worker CEU Credits: 2 hours
CFRE Points: 2 points
Cost: $65 Member / $115 Non-member
Please Note: Registration closes at 12 noon on the day prior to the class date. Registrations are subject to approval.
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ABOUT THE INSTRUCTOR
Karen Perry, CFRE
Karen’s decades of nonprofit fundraising and leadership experience make her an asset to the M. Gale & Associates team and our clients. As a versatile consultant, coach and facilitator, Karen offers her clients expertise in annual giving, major gifts, and grant writing as well as marketing, strategic planning, planned giving and capital campaigns. While seeking a deep understanding of organizational strengths and challenges each client is facing, Karen especially loves helping nonprofit professionals and volunteers build a strong culture of philanthropy to further their mission.
Career highlights include:
-Consultant specializing in small shop fundraising, coaching, and development planning
-Vice President for Development, The Center for the Visually Impaired, Atlanta, GA
-Certified Fund Raising Executive (CFRE)
