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Successful Small Shop Fundraising
April 20, 2022 @ 1:00 pm - 3:00 pm
How do you handle being the annual giving director, event planner, grant writer, major gift officer, and planned giving expert? When you’re part of a small organization and hold responsibility for everything in development from annual giving to planned giving, it can be a challenge to keep all the plates spinning at once. Things inevitably get put on the back burner from time to time. This session will help you discover ways to manage the myriad tasks of running a small shop while growing your program, too.
Learning Objectives:
- Understand the uniqueness and the challenges of small shop fundraising
- Discover best practices for small shops that are key to your success (and sanity)
- Understand the value of a strong executive director – development director relationship
- Learn to engage colleagues and volunteers in the work of development
- Discover ways to connect with and cultivate donors who give repeatedly
Program Level: Basic – Intermediate
Instructional Method: Online via Zoom
Social Worker CEU Credits: 2 hours
CFRE Points: 2 points
Cost: $65 members / $115 non-members
Please note: Registration closes at 12 noon on the day prior to the class date. All registrations are subject to approval.
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ABOUT THE INSTRUCTOR
Tobie Smith, Consultant, M. Gale & Associates
Tobie’s tenure and proven performance within start-up, mid-sized, and larger organizations equip her with a deep understanding of strategies that deliver philanthropic results. Her history of helping organizations successfully meet and exceed milestones continues to inform her meaningful work with academic, healthcare, and faith- based nonprofits today, as she helps our clients elevate and achieve their ambitious goals.
Career highlights include:
-Major Gifts Officer, Southern Methodist University, (SMU), $1.15 billion campaign, Dallas, TX
-Director of Development, Methodist Health System Foundation Dallas, TX
-Director of Annual Giving|Donor Relations, Presbyterian Health Foundation, Albuquerque, NM
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