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Career Development: Building a Digital Network and Personal Brand
June 18, 2020 @ 9:00 am - 11:00 am
Building relationships online is just as important as it is in person. Investing in our digital networks and professional brands is a productive way to make connections and cultivate career opportunities. Our professional brands are the “marketing tools” we use to attract those opportunities. In all the places we tell our career stories, we can share our work and ideas in a way that sets us apart and leaves an impression.
This course focuses strategies to build a strong professional brand, from identifying our professional value propositions, telling our career stories, and creating content that shares our work. The concepts work for both professionals and organizations. Use the ideas in this course to optimize your LinkedIn profile, bolster your resume, refine your elevator pitch, or write blog posts, articles, and presentations to showcase your best ideas.
Powerful professional branding can serve us at every step of our career, whether we’re applying to our first job or establishing authority as a thought leader in our industry. Join us for simple, actionable ways to share your experience, skills, goals, and ideas with your network.
Program Level: Basic
Instructional Method: Online viz Zoom
Social Worker CEU Credits: 3 hours
Cost: $65 members / $115 non-members
Please note: Registration closes two days prior to the class. All registrations are subject for approval.
ABOUT THE INSTRUCTOR
Liz Navarro is an educator, communications professional, writer, content creator, and founder of Liz Navarro + Co. She specializes in empowering people to find their voices, amplify them, and put their ideas in front of the people who need to hear them.
Liz works with people who have a message to share and helps them to fine-tune it in a way that is authentic, engaging, and activates new opportunities for them. She loves to give great people, great ideas, and great companies a platform. After working together, the biggest compliment clients and students can give her is, “Liz, that is exactly what I wanted to say, I just wasn’t sure how to say it.”
In addition to founding Liz Navarro + Co, Liz has worked as a communications and public speaking professor, high school English teacher, marketer, and communications assistant for organizations like Southern Methodist University and Pepperdine University, bon appetit and W magazines, and TOMS shoes.
Liz comes to Dallas by way of California (most recently) and Idaho (her home state). She lives here now with her husband Alex and daughter Lucy. Her work is featured at TEDx, Dallas Doing Good, Good Sophist, the Belo Media Group blog, and the Wonderfully Made podcast.
Find out more about Liz, her work, and how she serves her students and clients on her website: www.liznavarroco.com.
MA Education, Pepperdine University
BA Integrated Marketing Communications, Pepperdine University